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COVID-19 Intensifies Consumers’ Interest in Well-Being and Eco-Friendly Products

COVID-19 Intensifies Consumers’ Interest in Well-Being and Eco-Friendly Products

by Food Marketing Technology | May 27, 2021 | Ingredients

Healthy ingredients and label trans- parency are more important to consumers than ever before following the COVID-19 pandemic, concludes a new global survey commissioned by the market research companyFMCG Gurus on behalf of BENEO. The results show that  across  the...
Flavor, Color, & Texture Trends in 2021

Flavor, Color, & Texture Trends in 2021

by Food Marketing Technology | May 24, 2021 | Ingredients, FMT Blogs

When it comes to choosing which food and beverage products consumers like, there are 3 key aspects which lead to trying products and continuously buying those brands. Flavor, color, and texture are 3 major areas in why consumers continue to purchase a brand of choice....
Nutrition VS Functionality – The Indian context for protein ingredients

Nutrition VS Functionality – The Indian context for protein ingredients

by Food Marketing Technology | Apr 28, 2021 | Ingredients

*Dr. Kaushik Ramakrishnan, The macromolecules critical for a balanced diet are carbohydrates, proteins, and fats. Of these, there is an excess of carbohydrate and fat consumption, while proteins remain deficient. This is a general trend around the world and has led to...
Unfair Image of MSG in the Eyes Consumers

Unfair Image of MSG in the Eyes Consumers

by Food Marketing Technology | Apr 28, 2021 | Ingredients

Divya Aggarwal* A serendipity discovery of monosodium glutamate (MSG) was led by a Japanese chemist, Kikunae Ikeda who found that dashi; a fish stock commonly used in Japanese cuisine, was high in a sodium salt of glutamic acid. He was then able to detect a sensation...
Flavours- Floral and Fruity with Their Health Benefits

Flavours- Floral and Fruity with Their Health Benefits

by Food Marketing Technology | Mar 27, 2021 | Ingredients

*Upali Mohapatra Flavours play an important and indispensable role in modern food. Flavour is the sensation produced by a material taken in the mouth. Flavour of the food can be altered with natural or artificial flavouring which affect these senses. Flavour is the...
A New Flavour Strategy to Attract Consumers of All Ages

A New Flavour Strategy to Attract Consumers of All Ages

by Food Marketing Technology | Mar 27, 2021 | Ingredients

*By Sanjay Gupta, Flavours play a vital role in completing and diversifying any food product range. Taste innovations can revitalize a brand’s offerings and keep customers constantly coming back for more. As globalization and connectivity brought the world closer,...
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Welcome to Food Marketing & Technology magazine, India, an Indian edition of a German publication. It is a comprehensive food and beverage magazine connecting sellers with buyers through international quality contents. The magazine covers the entire spectrum of food industry including policy matters Read More

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