by Food Marketing Technology | Apr 17, 2025 | Ingredients
The Indian consumer is evolving: the confluence of increasing awareness about nutrition, changing lifestyles, and a rising demand for convenience has propelled the rapid growth of a new market segment, namely better-for-you snacks. As the name suggests, this segment...
by Food Marketing Technology | Apr 17, 2025 | Food Safety
Introduction In the fast-evolving food industry, two fundamental objectives often seem to be at odds with each other: the relentless drive for innovation and market disruption on one hand, and the unwavering commitment to food safety on the other. Businesses are...
by Food Marketing Technology | Apr 17, 2025 | Industry Insight
Automation & Robotics: Revolutionizing Food Processing Sustainable Digital Solutions for a Greener Future Experience the Future of Food + Tech at Anuga FoodTec India The food processing industry in India is undergoing a paradigm shift with the rapid adoption of...
by Food Marketing Technology | Apr 17, 2025 | Interview
In conversation with Harshal Morde, Director, Sales and Marketing, Morde, he discusses the processes in which Morde continues to develop the brand, their trajectory, plans, and more. What inspired you to rebrand Morde? What was the primary ethos behind it, considering...
by Food Marketing Technology | Apr 17, 2025 | Packaging
Imagine walking into a supermarket with shelves overflowing with options. Your customer has precisely 7 seconds to pick a product before their eyes dart to the next. What makes them choose one brand over another? No, it is not magic. Rather, it is Consumer packaging...
