by Food Marketing Technology | Nov 17, 2025 | Industry Insight
The Goods and Services Tax (GST) Council has introduced some reforms in India’s indirect tax regime by introducing a two-tier structure that will be effective from September 22, 2025. This is described as one of the most significant GST since its inception in 2017....
by Food Marketing Technology | Nov 17, 2025 | Industry Insight
The Indian ice cream market has just savored a revolution. The sector is no longer subjected to the “luxury” tax and is now considered part of the ordinary man’s food category, following the GST Council’s decision to cut tax on ice cream from the earlier 18%. For...
by Food Marketing Technology | Nov 17, 2025 | Industry Insight
Head of Marketing, stonefield flavours Walk down any modern supermarket aisle in India or scroll through the trending posts on food reels, and one thing becomes clear: ice cream is no longer just an indulgent treat reserved for birthdays or hot summer afternoons. It...
by Food Marketing Technology | Nov 17, 2025 | Packaging
Active and Intelligent Packaging of Ice Cream Ice cream is the most widely consumed frozen dessert by people of all ages. With cream, sweetness, and flavors, ice cream is a popular dessert but also a very sensitive food product when it comes to packaging. Ice cream is...
by Food Marketing Technology | Nov 16, 2025 | Processing
Abstract High pressure processing (HPP) is reshaping how the dairy industry approaches ice cream mix preparation, offering a non-thermal, clean label method that improves texture, safety, and shelf life. The technology applies intense isostatic pressure typically up...
by Food Marketing Technology | Nov 16, 2025 | Processing
INTRODUCTION Ice cream is more than just a dessert; it’s a time machine of memories, a comfort blanket, and a celebration of childhood. It always feels right no matter whether it’s a hot summer day or a chilly winter evening. But have you noticed how one scoop...
by Food Marketing Technology | Nov 16, 2025 | Processing
India’s ice cream industry has undergone a remarkable transformation over the past few decades—from a largely seasonal and unorganised segment to a thriving market marked by innovation, intense competition and growing consumer demand. Traditionally associated with...
by Food Marketing Technology | Nov 16, 2025 | Ingredients
Introduction Pomegranate has been cultivated in India, South East Asia and tropical continents for thousands of years. Previously, pomegranate was not cultivated for table fruit, but rather as a beautiful plant with ornamental value, for its red, orange, or creamy...
by Food Marketing Technology | Nov 15, 2025 | Ingredients
Introduction The global health and wellness market has undergone a dynamic shift in recent years, with consumers demanding products that combine indulgence with nutritional value. Among the latest innovations capturing the attention of health-conscious individuals and...
by Food Marketing Technology | Nov 15, 2025 | Ingredients
Attributed to Mr. Rajat Agarwal, CEO, Barista Coffee A quiet revolution is brewing in India, a nation historically loyal to its cup of chai. This isn’t a rebellion against tradition, but a flavourful renaissance, an awakening to the rich tapestry of...
