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Data Privacy in the Digital Age: A Guide for Marketers

Data Privacy in the Digital Age: A Guide for Marketers

by Food Marketing Technology | Jan 14, 2024 | Market Insight, Market Research

Data privacy is a critical consideration in the digital age, and marketers play a key role in ensuring the responsible handling of personal information. Here’s a guide for marketers on data privacy: 1. Understand Applicable Regulations: Familiarise yourself with...
Modern foods are catching up in a traditional-dominated festive food market

Modern foods are catching up in a traditional-dominated festive food market

by Admin | Jun 24, 2022 | Market Insight

By Tulsi Joshi, Senior Food & Drink Analyst, Mintel Reports India With consumers gearing up to go back to pre-COVID-19 times, the packaged food and drink industry is eyeing a stronger festive season compared to the last two years. As explored in Mintel 2022 Global...
Driving dairy milk’s relevance among younger consumers

Driving dairy milk’s relevance among younger consumers

by Food Marketing Technology | Apr 29, 2022 | Market Insight

By Tulsi Joshi, Senior Food & Drink Analyst, Mintel Reports India  Dairy milk* consumption in India is almost universal. However, Gen Z and younger Millennials (those aged 18-34) don’t see milk as essential for overall healthy living, not as much as older...
Indian consumers look to juice category for refreshment and nutrition

Indian consumers look to juice category for refreshment and nutrition

by Food Marketing Technology | Feb 19, 2022 | Market Insight

*Tulsi Joshi, As Indian consumers take a more holistic approach to their well-being, fruit juice’s well-known association with high vitamin content has seen it benefit from increased concerns related to immunity since the COVID-19 outbreak. In fact,nearly half...
Trends that are Changing the Indian Cake Industry’s Market Dynamics

Trends that are Changing the Indian Cake Industry’s Market Dynamics

by Food Marketing Technology | Feb 19, 2022 | Market Insight

Dheeraj Talreja A deep dive into the cake industry in India indicates that the segment has been growing rapidly for the last two decades. It is expected to reach $13-14bn by 2025 with CAGR growth of 9%+ during 2020-2025. More urbanisation and an increase in the...

News & Updates


Focus on Drive Solutions for the Processing and Packaging Industry
From 7 to 13 May 2026, NORD DRIVESYSTEMS will …

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Precision and Flexibility using Pan-Based Lines
From quiches and flans to mini gratins, pastries, and …

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Wipotec Inspection Systems Showcases SC-2000 “Mini” X-Ray Scanner for Precision Quality Control
Wipotec perfectly meets the requirements of the global food industry …

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Technological Innovations in Meat and Poultry Processing
The global meat industry is undergoing a rapid technological …

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Driving Efficiency & Sustainability Through Advanced Power Transmission Systems 
In today’s industrial landscape, efficiency and sustainability are no …

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The Science of Specialised Plant-Based Processing
When a consumer bites into a piece of vegan …

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Cold Revolution: The New Era of Ice Cream Technology
Ice cream has long been associated with indulgence, nostalgia, …

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Driving the Future: SEW-EURODRIVE Launches Advanced Technology Centre in Chennai
SEW-EURODRIVE India has inaugurated its new Drive Technology Centre …

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How to Ensure Consistency and Flavor in Beverage Processing
In today’s competitive beverage landscape, consistency is a quality …

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From Shell to Shelf: Top Tips for Processing Egg Products
Eggs are one of nature’s most nutrient-dense foods, containing …

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Welcome to Food Marketing & Technology magazine, India, an Indian edition of a German publication. It is a comprehensive food and beverage magazine connecting sellers with buyers through international quality contents. The magazine covers the entire spectrum of food industry including policy matters Read More

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