by Food Marketing Technology | Oct 6, 2023 | Industry Insight
Explore the vibrant world of ice cream in India, where traditional flavors meet a surge of exotic options. Discover how consumer preferences are shifting towards adventurous, multisensory, and heritage-inspired flavors, sparking spontaneous purchases and fond...
by Food Marketing Technology | Oct 6, 2023 | Industry Insight
Discover how blockchain technology is revolutionizing the food industry, enhancing traceability, transparency, and safety. Explore its potential to empower small-scale producers, build consumer trust, ensure regulatory compliance, combat food fraud, and streamline...
by Food Marketing Technology | Oct 6, 2023 | Interview
We had the privilege of speaking with Anand Kumar Ray, Customer Relations Manager, Labels and Packaging Segment, HP, a trailblazer in the digital printing solutions industry. We delved into the current landscape of the digital flexible packaging industry, and how HP...
by Food Marketing Technology | Oct 6, 2023 | Interview
In conversation with Dr. Veena Panicker, Head, Bio Monitoring, Merck Life Science India, she delves into Merck’s comprehensive food and beverage testing vertical, key solutions for detecting contaminants and chemical residues, microbiological QA/QC applications, and...
by Food Marketing Technology | Oct 6, 2023 | Packaging
Digitalized traceability systems can turn a costly legal requirement into easy routines which give you and your customers peace of mind – and an opportunity to increase margins by marketing your product provenance, explains Mathew Simpson of CSB-System. “The...
