PepsiCo today announced it has renewed its partnership with Taco Bell in the U.S. and several international markets. The agreement reflects the strength of the brands’ long-standing relationship and creates new opportunities to support growth, accelerate food and beverage innovation and deliver distinctive consumer experiences.

“Some of PepsiCo’s best foodservice innovations have come from partnerships that challenge us to think differently, and Taco Bell has always brought that energy,” says Anne Fink, president, PepsiCo Global Away from Home. “Together, we have co-created products consumers love, from the iconic Mountain Dew Baja Blast to DORITOS Locos Tacos. What makes this partnership special is how we bring together Taco Bell’s connection to culture with PepsiCo’s consumer insights, culinary capabilities and beverage expertise to create what’s next. We’re excited about what we can build together over the next 11 years.”

“Strong partnerships have always been critical to how Taco Bell grows and evolves,” said Meg Farren, Taco Bell’s president, North America. “PepsiCo has been a trusted partner for over two decades, and we look forward to continuing to work hand-in-hand to drive long-term growth for the Taco Bell brand, create greater value across our system and find new ways to meet the evolving needs of our consumers.”