by Food Marketing Technology | Jun 22, 2021 | Industry Insight
By Kaushik Shankar* In 2016, I had raised the idea of a “satvik” symbol for processed foods, much like our green/brown dot symbols for vegetarian/non-vegetarian foods. Key questions revolve around market potential, benefits to the consumer and the...
by Food Marketing Technology | May 24, 2021 | Industry Insight
*Dr. Kaushik Shankar Isotope analysis of pottery shards in theIndus Valley Civilization (IVC) site of Kotada Bhadli, showed evidence of dairy fats and proteins. Apart from understanding that the dairy industry nourished the people of this civilization, we also know...
by Food Marketing Technology | Apr 28, 2021 | Industry Insight
An Insider View of Chakravarthi AVPS, Global Ambassador World Packaging Organisationfor FOOD MARKETING & TECHNOLOGY Magazine, India The vision statement of World Packaging Organisation is“ Better quality of life throughbetter packaging for more people Founded...
by Admin | Mar 19, 2021 | Industry Insight
Indian Beverage industry is a puzzle that is hard to crack; not many business heads in India have achieved the status of a leading manufacturer, importer, and marketer of food and beverages. Harry Sachdeva is a Trendsetter in the beverage industry, his accomplishments...
by Food Marketing Technology | Feb 22, 2021 | Industry Insight
By *Ashwani Kumar Sharma Here are several aspects that make Asepto a brand of the future. Our focus on innovation, product integrity and business continuum approach ensure that Asepto—packaging solution for liquid food products—emerges as a strong global brand. In the...
by Food Marketing Technology | Feb 3, 2021 | Industry Insight
By Manpreet Kaur Baked goods are artisans which ignite the lava of saliva in our mouth. A classic example of baked goods is bread, others include muffins, cakes, croissants and pretzels etc. Before we talk about bakery industry, we must understand what exactly is...
