Get ready, dawgs – it’s treat time: MUG Root Beer Floats Vanilla Howler™ officially arrives to U.S. retailers nationwide on June 14. The new flavor builds on the classic root beer profile with a creamy flavor twist, bringing the taste of a root beer float into a convenient can and bottle format.
The launch marks the first limited-edition flavor offering from MUG Root Beer and expands the brand’s lineup with a new option for fans looking for an indulgent, dirty soda inspired take on its traditional flavor.
“This first-ever limited-edition release brings together the bold, rich taste of MUG Root Beer with a smooth, creamy vanilla flavor to capture that classic root beer float experience,” said Michael Smith, VP of Marketing, MUG Root Beer. “It’s a new twist that stays true to the MUG flavor fans know and love, while giving them something even more indulgent to enjoy all summer long.”
MUG Root Beer Floats Vanilla Howler™ is available this summer in both Original and Zero Sugar varieties in 12 oz can multipacks and 20 oz single-serve bottles.
