Indian hotels are seeing the food and beverage sector as more than just a supportive revenue source. This is because the sector single-handedly is contributing around 40-50% of total revenues. So, they are understanding the growth of this within the hospitality.
Indian Hotels Co. Ltd (IHCL) is leading this shit right now, which already has redefined the F&B strategies for everyone in the industry. They are promoting more innovations related to this while carrying forward Taj, SeleQtions, and Vivanta kinds of huge brands. This is not the first time because they already set a benchmark during the pandemic with their premium takeaway and delivery services offering. This helped them create a sustained revenue stream even in that situation.
If we talk about other hotels nationwide, they are opting for rooftop bars and regional cuisine festivals-like creative dining options. These initiatives are best for targeting in-house guests and non-resident diners. More than that, local sourcing and sustainable practices are working as an added advantage for catering to eco-conscious consumers.
Hotels are also leveraging cloud kitchens for the same as they are finding it a cost-effective solution, which is also helping in maintaining operational efficiency. Overall, all the industry leaders are recognising these trends and acting accordingly.
