Kishore Indukuri, Founder, Sid’s Farm, says the trends are evolving; customers now want to focus more on nutritional value, while demanding unaltered products and remain closest to nature. The cow and buffalo butter launched by Sid’s farm introduces uniqueness to its appeal by launching both salted and unsalted variants of the product. This way, we look forward to introducing India to a brand that can be trusted at the dining table, baking, and cooking festivities essentials.
Sid’s Farm specially developed cow butter packs a similar nutritious value as its buffalo butter at 740 Kcal of energy and 0.6 gm of protein while keeping the product natural and retaining its core nutritional values. The un-altered processing makes both the butter variants rich in vitamin A, D & E. Moreover as far as the taste is concerned, Buffalo butter is known for its richness & thickness used to prepare sweet/savoury delicacies and baking products. The cow butter has a rich flavour and used in cooking & spread on a bread.
Looking forward, as per IMARC report, the table butter market in India to grow at a CAGR of 19% during 2021-2026 and shown a significant growth during 2015-2020. Asia-Pacific held the largest share of the butter market, India, followed by China, is one of the most attractive marketplaces in the region.