Adding the love for food to the love for cricket, Zomato brings Zomato Premier League (ZPL). This unique in-app gamification, allows users to be cricket maestros. Every time users decide to have their food delivered to their doorsteps, they can now also predict the winner of that day’s match and win rewards if their prediction is right.
Users can enjoy an assured 40% discount whenever they request delivery from these restaurants, play ZPL to predict the winner of the match and win an additional 30% cashback every time they predict correctly.
Sandeep Anand, CMO, Food Delivery, Zomato said, “For Indians, predicting the winner of a cricket match is time-honoured. With ZPL, we have added a fun element to this tradition by combining it with food rewards. Over four million people have played ZPL in the past three weeks and have collectively saved over eight crores so far while binging on their favourite food. This season is all about good food and thrilling performances and we plan to be the perfect match for both.”
Zomato is also the food delivery partner for all the eight IPL teams. The platform is also introducing more ways to ensure users relish every moment with their favourite food. In the Royal Challengers Bangalore stadium, foodie-cricket lovers can binge on food from some of Zomato’s top restaurant partners, while they watch their favourite team play live. Zomato has also been running contests on social media as well as offering hospitality passes to watch Royal Challengers Bangalore, Delhi Capitals and Punjab Super Kings. Zomato Premier League will be live till the very end of the IPL season on May 12th.