Roastelier Solution Removes The Hurdles

Nestlé has launched a compact coffee-roasting solution that allows baristas to offer hundreds of personalised coffee blends.

The Roastelier system is equipped with a QR code reader that recognises the coffee type and offers a range of roasting profiles defined by Nestlé and programmed into its database.

Through a user interface, baristas can personalise the roasting of the coffee beans and access several sensory profiles from the selected bean types to create their house blends.

Roastelier is also a service platform that provides tools and guidance to shop owners to differentiate and expand their offerings, for example by selling their own signature roasted coffee beans.

According to Nestlé, the Roastelier solution removes the hurdles that baristas face when trying to put in place a roaster in the shop: sourcing green beans, trial and error when programming roasting profiles, managing smoke emissions and reducing coffee waste.

“We have developed Roastelier in less than 12 months, capitalising on our R&D expertise in beverage system technologies,” said Reinhold Jakobi, head of Nestlé professional strategic business unit.

“With this artisanal on-site roasting solution, baristas can now offer hassle-free, freshly roasted coffee, with hundreds of personalised blends at their fingertips, to cater to the increasing diversity of consumer tastes and desires.

“This significantly enhances both authenticity and ‘coffee cred’ at their outlets. The novel solution will help passionate baristas become master roasters.”

He added: “Our goal is to put baristas at the heart of the craft, opening up new creative avenues for them to delight their customers and capture more value from their businesses.”

Roastelier is being rolled out in Greece and Scandinavia and will be launched across Europe and Latin America in 2020.

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