Nutricia International Pvt. Ltd. (Danone India) has elevated Himanshu Bakshi as managing director of its India operations effective April 1. With more than 19 years of experience in marketing and sales, Mr. Bakshi joined Danone as marketing director in 2013. In his new role, he would be responsible for steering the company into its next phase of growth.
Himanshu Bakshi, Managing Director, Danone India said while commenting on his new role, “I am grateful for the expansion in my responsibilities and look forward to leading the enthusiastic and dynamic team at Danone in the next phase of transformation as we establish ourselves in India as a leading Nutrition company responding to local needs. Danone has a unique vision of bringing health through food to consumers, and I am excited to deliver this promise to consumers through our unique portfolio of Indian and global products”.
Bakshi has started his career with Dabur and then moved on to Pepsico. He started his Brand Marketing journey with Reckitt Benckiser responsible for the marketing of brands such as Lizol and Dettol, followed by Danone where he handled various responsibilities in marketing and sales. Under his leadership, Protinex started its trajectory to become a consumer-facing brand with key initiatives to forge awareness around protein relevance.