Hamdard Laboratories is all set to foray in ready-to-drink space. The firm has extended its RoohAfza brand to the ready-to-serve segment under the sub-brand RoohAfza Fusion. The beverage will be competing against juice drinks such as Dabur’s Real and PepsiCo’s Tropicana. With 200-ml Tetrapaks, the good old RoohAfza will be available in multiple flavours including lemon, orange, mango and litchi.
An official of the US Food and Drug Administration has said in a statement that food from genetically engineered plants must be as safe as food from conventional plant sources.
FMCG conglomerate ITC is all set to foray into coffee beverage segment by introducing two flavours made of Indian and Latin American beans.
After ITC Ltd alleged the Britannia had copied the packaging of its Sunfeast Farmlite Digestive All Good biscuits, Delhi High Court asks Britannia not to use pack ‘deceptively similar’. The court said the yellow and blue colour scheme of the wrappers and other features appeared the same.
Food Processing Minister Harsimrat Kaur Badal will be meeting UK firms such as Tesco, Sainsbury’s, Harrods, Marks & Spencer and Cobra Beer in the UK to draw foreign investment in the country. Road shows will also be organised in the UK for three days by her ministry. Despite being an
Although we Indians love parathas, the trend of healthy food products such as cereals and oats is slowly rising. With consumers willing to spend more on healthy foods, the overall health and wellness food products segment crossed Rs 10,000 crore sales mark in 2015, less than 10 percent of the
24 Mantra Organic is largest Indian organic food brand sold in the US and international markets. According to sources, the firm
As a part of its aggressive strategy to promote domestic and global tea trade, the Tea Board of India – apex Tea body under the Ministry of Commerce – has booked a large Pavilion at the forthcoming World Tea and Coffee Expo (WTCE) to be held at Bombay Exhibition Centre,
With volume driven firms such as Patanjali making new strategies, Nestle India is also trying hard to reverse the trend of its falling volume growth. Nestle has always emphasised on price hikes and high margins to drive growth, but now the company is altering the compensation structure of its frontline
PepsiCo is all set to begin its stevia revolution in India with 7Up. If all goes as anticipated, the plant based sweetener will be used in other fizzy drinks. After the government’s suggestion to reduce sugar in beverages, PepsiCo’s 7Up has become the first fizzy drink in the country to
